← the founders library

The Medici Effect: What Elephants and Epidemics Can Teach Us About Innovation

Frans Johansson

Book content checked: . What this means

Buy a copy

These are Amazon affiliate links. I may earn a commission if you buy through them, at no extra cost to you. As an Amazon Associate I earn from qualifying purchases.

Founder connections

  • James DysonFavorite-book selection for One Grand
    Dyson selected The Medici Effect for his One Grand favorite-book list. His note links invention to borrowing concepts across fields, including the industrial cyclone inspiration for his vacuum cleaner.
    Source

Summary

Frans Johansson explores how ideas from different fields and cultures can combine to produce innovations. Using examples from science, business and other areas, he describes ways to cross familiar boundaries, form new combinations and develop them through setbacks. The Medici family’s support of Renaissance creativity provides the name for this account of innovation at intersections.

  • SourceGoogle Books: original 2004 Medici Effect · Bibliographic information and original contents

Why read it Our view

For product teams, Johansson’s examples offer a way to widen the search for useful ideas. Look at how another field solves a related problem, then test whether that mechanism fits your own constraints. His treatment of failure and risk also helps separate an interesting combination from a workable product.