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The Innovator's Solution: Creating and Sustaining Successful Growth

Clayton M. Christensen and Michael E. Raynor

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Founder connections

  • Jeff BezosExecutive book-club selection
    In his September 25, 2013 account of a CNBC interview, Jon Fortt reports that Bezos named this book among three titles used in all-day book clubs with Amazon’s top executives that summer. The books helped them think about the company’s future.
    Source

Summary

Christensen and Raynor build on the argument of The Innovator’s Dilemma to ask how companies can create disruptive growth. They examine the processes that shape innovations within organizations and how managers can adapt strategy as conditions change. The book presents frameworks for thinking about innovation rather than treating successful growth as a matter of chance.

  • SourceHarvard Business School Press: The Innovator’s Solution original edition · 2003 publisher description and bibliographic information, exact ISBN 9781578518524: disruption, innovation processes and changing circumstances

Why read it Our view

Read it to examine the assumptions behind an innovation plan. The authors connect a company’s choices about customers and products with the processes used to develop new business. Their frameworks can help a founder ask how the organization will support a proposed direction as circumstances change.