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Measure What Matters

John Doerr

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  • Bill GatesPositive review
    “Management tips from a brilliant business leader”
    Gates reviewed Measure What Matters on May 16, 2018, describing Doerr’s explanation of goal setting and how it can be used in different situations.
    Source

Summary

John Doerr explains Objectives and Key Results, a system for defining goals and measuring progress. He describes bringing the method to Google in 1999 after learning it at Intel, and uses first-person case studies from organizations including the Gates Foundation and Bono’s ONE campaign. The book examines how clear priorities, measurable results and shared goals can help teams make choices, track their work and adapt as circumstances change.

  • SourceMeasure What Matters — Portfolio · Book Description and Product Details; exact hardcover ISBN 9780525536222
  • SourceMeasure What Matters — licensed Portfolio/Penguin excerpt · Contents: chapters 11 and 20, Gates Foundation and ONE campaign; same 2018 work, ebook ISBN 9780525536239

Why read it Our view

Read it to examine whether your team’s goals are clear enough to guide choices. Doerr’s cases offer founders a way to compare a goal with its measurable results, make priorities visible and review progress while there is still time to change course.