
Founder connections
- Ed CatmullAuthor-hosted endorsement of a company participant’s accountLevy’s official book page prints Catmull’s praise and his acknowledgement that he is biased as a Pixar participant. The book concerns the business work behind Pixar’s growth. This is endorsement, not Catmull’s authorship or an independent review.Source
Summary
Lawrence Levy tells the business story of Pixar from inside the company. Recruited by Steve Jobs in 1994, he worked with Jobs and the Pixar team on a plan to turn a struggling graphics company into an entertainment studio. His account follows business strategy, the IPO, dealings with Disney and the collaboration between creative talent and financial leadership. It also traces his working relationship and friendship with Jobs.
Why read it Our view
Read it to think about the business work needed around a creative product. Levy’s account gives you a view of how strategy, funding and working relationships develop together. It is useful when you are deciding how financial leadership can support a team’s creative work and long-term plans.
Written about
- Steve JobsFirsthand business accountLevy’s book recounts his work with Jobs at Pixar. Levy’s own biography says Jobs called him in 1994; he later served as CFO, in the Office of the President and on Pixar’s board.Source