Recommended by
- Marc Andreessen: "Spellbinding creative and business history of the incredibly imaginative comic book industry in the decades before it ate Hollywood." source ↗
Summary
Reed Tucker's 2017 book tells the story of the decades-long rivalry between Marvel and DC Comics, the two dominant forces in the American comic book industry. It traces their competition from the 1930s through the modern era of film franchises and corporate ownership. The book is a history of pop-culture business rivalry and the creative and commercial decisions that shaped the superhero industry.