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Life at the Speed of Play: Launch Products People Love!

Mark Pincus

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Summary

Pincus presents a way to develop products through play, fast tests and clear choices about which ideas to keep. Hoffman’s description emphasizes learning by trying ideas and dropping weak ones.

  • Source6 books for your summer list—straight from my network · Book heading and Hoffman’s short description; no selected edition established

Why read it Our view

Examine a product framework for building quickly, testing ideas and stopping weak bets. Use its launch and product choices to discuss what a team should test, continue or end as it develops a new offering.