Summary
Giorgio Brunetti and Arnaldo Camuffo study the development of Luxottica and its business organization. The Italian volume combines a company history, analysis of its strategy and an interview in which Leonardo Del Vecchio sets out his approach to enterprise. The catalog edition is ISEDI, 2000. The interview is a named contribution and does not make Del Vecchio the author of the whole study.
Why read it Our view
Use the company history and founder interview to compare the stated business approach with the evolution of the group and its organization. It is especially relevant to founders building a manufacturing business across markets.
Written about
- Leonardo Del VecchioCompany founder; interview contributorThe book studies Luxottica and includes an interview with Del Vecchio. Brunetti and Camuffo are the main authors; no whole-book authorship or reading endorsement is inferred.Source