
Summary
Ben Horowitz's second book applies lessons from history's greatest leaders and organizations — from Toussaint Louverture to the samurai, the Shawnee, and Genghis Khan — to the problem of building a company culture. His argument: culture is not the values you post on the wall but the behaviors you actually reward and tolerate.
For founders
For founders, this is a practical guide to culture as a leadership tool. Horowitz shows through historical examples how leaders build culture by action, not aspiration, and how culture is 'strategy repeated as behavior.'
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